Resource

Bing Webmaster Guidelines

Bing’s official guidance for site quality and participation in its search experiences.

What to know

The guidelines describe practices for building accessible, useful sites and identify manipulative behavior that can affect visibility. Consult them when reviewing a Bing-focused search strategy.

A practical starting point

Turn the relevant requirements into checks for your own site. Record the page or template involved and the evidence that a problem has been addressed.

Keep in mind

Avoid treating vendor claims as platform policy. Follow the official source and review changes when your strategy or implementation changes.